|
We can get clues about investing
and business trends by watching what everyone reads. I gain many of my alternative
investment magic trends from best selling book lists. These lists are like a window
into a nation's soul. This is why two authors who have had special, phenomenal
success in recent years can lead us to greater investing and business returns.
In fact the clues you will read from these authors is so powerful you could say
they are like magic.
Magic in Alternative Investment
Magic Trends
One of the fundamental rules
you can use as a success guideline is that people always want what they have lost
and no longer have.
Once the building trade had perfected
clean, low cost efficient central heating, the trend that everyone wanted a fireplace
began. Is it smoke and ashes and the labor involved in building a fire that mankind
misses? Probably not. Perhaps instead they lost romance.
Once America created a smooth
highway system so anyone can drive anywhere without hardship or bumps, four wheel
drive off road SUVs became the most popular form of transportation. Did we long
for the sweat of replacing blown out tires ruined by potholes?
I doubt it. But I'll buy that
we had lost the our sense of adventure.
Get the drift on how to spot
alternative investment magic trends?
So when two authors in a matter
of years each, for the first and second time ever, have three books about magic
on the New York Times best selling book list (all on the list at the same time),
we have to ask what is it that people are seeking.
First J. K Rowling had three
of her Harry Potter books on the list at one time. No author had every accomplished
this before! Then Dan Brown came along and did the same thing. His Da Vinci Code
was such a success that readers scooped up so many of his previous books that
they all raced onto the top ten list and were there at the same time.
We must ask what were people
seeking that they found when they read those books? What special element unites
the Rowling and Brown books? Harry Potter is about magic.
The Da Vinci Code is about hidden
codes that lead to the Holy Grail.
Alternative Investment Magic
Trends Common Link
The common link? Secrets! Both
authors write about mysterious, hidden secrets.
Using the "people want what they
have lost" theory, let's work backward and ask what are people seeking when they
are magnetically attracted to these books. If people are seeking magical secrets
in their lives, what have they lost?
Perhaps it is something they
can trust? Look at what has happened to all the institutions we have been taught
to rely on, the government, our police, religious centers, industry, educational
institutions, science, even our athletic leaders. All have been involved in scandals,
defrocked and shown as immoral, using deceit, lies and fraud.
Yet man is a social animal that
needs to believe and belong. Mankind needs to feel it knows truth and consequently
is looking for it in secrets. Maybe we believe that truth is being kept from us?
Assuming this theory has some
credence, we can ask what kinds of trends will develop in people's search for
truth.
Would one such alternative investment
magic trends may be Cafes Philos?
In 1999 one of my lessons included
an alert about this type of business and investment when it shared this alternative
investment magic trends idea:
"The growing trend is for the
purchase of immaterial goods, such as sports, entertainment, health, communication
and spirituality. Togetherness is a key motivator for emotional fulfillment. Many
wealthy consumers have learned that just acquiring stuff is not enough. More and
more things don't satisfy much or for long. At some point our material excesses
turn into junk, worthless burdens that cost us to store, clean and insure. Successful
companies in the future will learn to attach symbols of love and togetherness
to their products and services.
"There will be a growing
business in ties that bond people together.
"Coffee houses and similar
places of gathering will continue to boom. Clubs will grow. Restaurants which
offer a place for people to be together will thrive.
"Cafes Philos, (there are
about 50 in France now) are clubs or cafes where a philosopher raises a question
to create a discussion for all present to join, will boom around the world. This
market is not just about being together, but is about being united by a common
story. The root of this market is the 100,000 years of selective processing of
human genetics which have favored those who belonged to packs or tribes."
Current alternative investment
Magic Trends
Remember this site alerted readers
five years ago. Now Time Magazine April 5, 2004 article, All the Right Questions
by Anita Hamilton confirms this fact. Here is what the article says.
"Discussion groups based on the
teachings of Socrates are reviving the art of conversation. There is a buzz in
the air at the El Diablo Coffee Co. in Seattle. Known as a Socrates Café,
the group at El Diablo is just one of 150 or so that meet in coffee shops, bookstores,
libraries, churches and community centers across the country." Read the entire
article here.
Think about how this can apply
to any business or investing you review. This is a strong trend and it will have
an impact on many businesses so keep your eyes open to man's search for the truth
because in spotting how this trend works can have a magical effect on your wealth.
Until next message I hope that
magic in your life is no secret!
Gary
P.S. For details on our courses about how to succeed in business that we conduct
at our farm go to GaryScott.com
Gary & Merri Scott have
green investments in their North Carolina Farm (Merrily Farms) and Ecuador Plantation
(Rosaspamba) shown below:
"Merrily
Farms in the Fall"
"Rosaspamba's
Virgin Rain Forest" |
